We focus on the user, understanding that in an emergency situation you need trustworthy elements which can respond to different environments and contexts, such as in a car, at a pool party, at a campsite or in a boat.
As we worked together with the client, we defined the kit's value proposition to provide users with the basic tools to keep them connected and safe until help arrives, so they can solve more complex problems.
We turn ideas into reality and define materials, technologies and production processes. We generate the necessary technical documents to start industrial iterations.
We iterate with consumers and apply changes with agility. We understood that one of the requirements was that the device should have a light that could be used as a flashlight or a camping light.